Privacy Policy

When you visit NEXLIFY or place an order, we may collect the following categories of personal information:

• Identity Information: Your full name and contact details including email address and mobile phone number.
• Delivery Information: Complete shipping address including street, city, state, PIN code and any delivery instructions you provide.
• Order Information: Details of products purchased, order value, payment method selected, order history and any preferences you save to your account.
• Device & Browser Information: IP address, browser type and version, operating system, device type, screen resolution and referral source.
• Usage Data: Pages visited, time spent on site, products viewed, cart additions and search queries to help us improve your shopping experience.

We collect this information directly from you when you register, place an order, contact our support team, or interact with our website. We do not collect sensitive personal data such as financial account passwords or government identification numbers.

We use your personal information for the following specific purposes:

• Order Fulfilment: To process, confirm, ship and deliver your orders, including sending you order confirmations, shipping notifications and delivery updates via email and SMS.
• Customer Support: To respond to your enquiries, resolve complaints, process returns and refunds, and provide after-sales assistance when you contact us.
• Payment Processing: To facilitate secure payment transactions through our payment partners and to verify payment authorisation.
• Fraud Prevention: To detect, investigate and prevent fraudulent transactions, unauthorised account access, and other illegal activities that could harm you or our business.
• Analytics & Improvement: To analyse website usage patterns, measure campaign effectiveness, troubleshoot technical issues and continuously improve our product range and user experience.
• Legal Compliance: To comply with applicable laws, respond to legal requests, and enforce our terms and policies.

NEXLIFY uses Razorpay Software Private Limited ("Razorpay") as our secure payment gateway provider for all online transactions. When you choose to pay online via credit card, debit card, UPI, net banking or wallet, your payment information is processed directly by Razorpay.

We do not store your complete card number, CVV, or UPI PIN on our servers. Razorpay is certified under the Payment Card Industry Data Security Standard (PCI DSS) and employs industry-standard encryption and security protocols to protect your payment information during transmission and processing.

By completing a payment on our website, you agree to Razorpay's terms of service and privacy policy. Razorpay may collect and process certain transaction data as required for payment authorisation, settlement, and regulatory compliance. NEXLIFY receives only confirmation of payment status, transaction reference and masked card details sufficient for order processing and customer support.

NEXLIFY uses cookies and similar tracking technologies to enhance your browsing experience and gather analytical data. Cookies are small text files stored on your device that help us remember your preferences and understand how visitors interact with our website.

The types of cookies we use include:

• Essential Cookies: Required for the website to function properly, including cart management, authentication and checkout processes. These cannot be disabled.
• Performance Cookies: Help us understand how visitors navigate our site, which pages are most popular, and where we can improve loading speed and usability.
• Functionality Cookies: Remember your preferences such as language selection, recently viewed products and saved addresses to personalise your experience.

We use Google Analytics to collect aggregated, anonymised data about website traffic and user behaviour. This data does not identify you personally and is used solely for improving our service. You can manage your cookie preferences through your browser settings at any time.

Protecting your personal information is a responsibility we take seriously. NEXLIFY implements a comprehensive range of technical and organisational security measures to safeguard your data:

• Encryption: All data transmitted between your browser and our servers is protected using industry-standard SSL/TLS encryption (HTTPS). Payment data is further encrypted by Razorpay using PCI DSS compliant protocols.
• Access Controls: Personal data is accessible only to authorised NEXLIFY personnel who require it for legitimate business purposes. All staff are bound by strict confidentiality obligations.
• Secure Infrastructure: Our website and database infrastructure are hosted on secure cloud platforms with regular security patching, network monitoring and intrusion detection systems.
• Data Minimisation: We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes and enforce our agreements.

While we employ robust security measures, no method of transmission over the internet or electronic storage is completely secure. We continually review and update our security practices to address emerging threats.

To protect our customers and our business, NEXLIFY employs automated and manual fraud monitoring systems. We may analyse order patterns, payment behaviour, shipping addresses and device fingerprints to detect potentially fraudulent activity.

If we identify suspicious activity, we reserve the right to delay order processing, request additional verification, or cancel the order and refund the payment. We may also report confirmed fraudulent activity to relevant authorities and industry fraud databases as permitted by law.

These measures are designed to protect genuine customers from identity theft and financial loss. We never use fraud monitoring data for discriminatory purposes or to deny service to legitimate customers.

With your consent, we may send you marketing communications about new products, special offers, seasonal collections and other updates we believe will interest you. These communications may be delivered by email, SMS or WhatsApp.

You have the right to opt out of marketing communications at any time. Every marketing email we send includes an unsubscribe link at the bottom. For SMS and WhatsApp, you may reply with "STOP" or contact our support team to update your preferences.

Please note that even if you opt out of marketing messages, we will continue to send transactional communications necessary for order fulfilment, including order confirmations, shipping updates and delivery notifications.

NEXLIFY works with carefully selected third-party service providers who assist us in operating our business and serving you better. These providers have access to your personal information only to perform specific tasks on our behalf and are contractually obligated not to disclose or use it for any other purpose.

Our key service providers include:

• Payment Processors: Razorpay for secure online payment processing.
• Logistics Partners: Shipping and courier companies for order delivery and tracking.
• Cloud Infrastructure: Secure hosting and database services for website operation.
• Analytics Services: Google Analytics for anonymised website usage insights.
• Communication Platforms: Email and SMS delivery services for transactional and marketing communications.

We do not sell, rent or trade your personal information to third parties for their marketing purposes under any circumstances.

Under applicable data protection laws, you have several important rights regarding your personal information:

• Access: You may request a copy of the personal information we hold about you.
• Correction: You may request that we correct inaccurate or incomplete information.
• Deletion: You may request deletion of your personal data, subject to our legal obligations to retain certain records.
• Objection: You may object to certain types of processing, including direct marketing.
• Data Portability: Where technically feasible, you may request your data in a structured, machine-readable format.

If you believe any information we hold about you is incorrect or incomplete, please contact us immediately and we will promptly correct it.

To request deletion of your personal data, please email us at the address below with the subject line "Data Deletion Request." We will process your request within 30 days, except where we are legally required to retain certain information for tax, accounting, fraud prevention or regulatory purposes.

Before fulfilling a deletion request, we may need to verify your identity to prevent unauthorised access to your account. We will notify you once your data has been deleted or explain any legal basis for retention.

NEXLIFY complies with all applicable Indian data protection and consumer protection laws, including the Information Technology Act, 2000 and the rules framed thereunder. We are committed to respecting your privacy rights and handling your personal information responsibly and transparently.

We may disclose your personal information if required to do so by law, court order, or in response to a valid request from a government authority. We will also disclose information where necessary to protect our rights, property, or safety, or that of our customers or others.